艾媒咨询|2021年中式糕点新国潮趋势发展报告

2023-09-16 10:26

  11月1-2日,由中国焙烤食品糖制品工业协会、北京贝克瑞会展服务有限责任公司主办的“2021第9届中国焙烤行业发展高峰论坛”在上海虹桥新华联索菲特大酒店举办。本届论坛全面升级,将以更丰富多维的形式、更有深度广度的视野,聚焦行业融合共生、行业企业代际传承、投融资、连锁与特许加盟、新国潮年礼、 IP赋能、技能人才、电商、新零售等行业热点,创新聚力,赋能未来,为中国焙烤行业寻找新动力源。

  艾媒咨询CEO兼首席分析师张毅受邀出席本次论坛,并在现场发布《2021年中式糕点新国潮趋势发展报告》。该报告利用艾媒大数据决策和智能分析系统的数据挖掘结果,洞察中国糕点行业发展态势发展现状,并围绕烘焙食品行业产业链、消费行为等做了详细的分析解读,共同展望未来烘焙食品市场发展趋势。

  From November 1 to 2, the "2021 9th China baking industry development summit forum" hosted by China baking food and sugar products industry association and Beijing beckray Exhibition Service Co., Ltd. was held in Shanghai Hongqiao Xinhualian Sofitel hotel. This forum will be comprehensively upgraded. With a richer and multidimensional form and a deeper and broader vision, it will focus on industry integration and symbiosis, intergenerational inheritance of industry enterprises, investment and financing, chain and franchise, new national tide annual ceremony, IP empowerment, skilled talents, e-commerce, new retail and other industry hot spots, innovate and gather strength, empower the future, and find a new power source for China's baking industry.

  Zhang Yi, CEO and chief analyst of AI media consulting, was invited to attend the forum and released the development report on the new national trend of Chinese pastries in 2021. The report uses the data mining results of AI media big data decision-making and intelligent analysis system to gain insight into the development trend and current situation of China's pastry industry, makes a detailed analysis and interpretation around the industrial chain and consumption behavior of the bakery industry, and jointly looks forward to the development trend of the bakery market in the future.

  以下为报告节选内容:

  全球餐饮行业投融及数量逐年提升

  2023年中国烘焙食品行业市场规模将达3069.9亿元

  中国人均烘焙消费量成长潜力大

  中国政府出台政策促进烘焙行业建设

  中国冷链物流技术驱动烘焙市场发展

  中国月饼销售额呈上升趋势

  2021年中国烘焙食品行业产业链上游(一)

  2021年中国烘焙食品行业产业链中游:生产加工

  2021年中国烘焙食品消费者画像

  2021年中国烘焙食品消费者消费行为分析

  中国国潮新时代,烘焙新机遇

  中国消费升级、消费多元化推动中国品牌建设

  资本助推中国烘焙食品市场持续扩容

  中国烘焙行业竞争加剧

  文内容节选自艾媒咨询发布的艾媒咨询|2021年中式糕点新国潮趋势发展报告,完整版报告共59页,点击文末下方链接可直达完整版报告。